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Music Creation and Songwriting LAB a program to support creativity and mutual learning of creators and performers.


The main goal of MCS_Lab is to create a comprehensive program which will not only gather composers and songwriters from the three represented countries (Poland, Portugal and France), coming from different music genres and backgrounds, as part of joint creative work during songwriting camps, but which will also provide them with the necessary theoretical knowledge and with the support of mentors with long-standing experience in the music industry.

The project will involve three songwriting camps, one of which will be dedicated to work on songs to be used in films and commercials in the future, involving film and contemporary music composers.


The songwriting camps are scheduled adequately:

  1. Sync Camp in Poland (June 2021)
  2. Songwriting camp in France (September 2021)
  3. Songwriting camp in Portugal (April 2022). *

Participants of these events will be selected in open calls, based on submitted applications. Entries will be judged by representatives of the organizers and independent experts.


Moreover, since one of the basic assumptions of the Music Creation and Songwriting LAB is the belief that proper preparation, training and equipping with the necessary knowledge will allow for better use of the European music industry’s potential in the area of popular music creation, the project has also been expanded to include a comprehensive educational component.

 

From April to September this year, thanks to the cooperation with undisputed experts of the music industry, a series of workshops will be held, covering:

· The role of the music publisher on an international level

· The role of collecting societies and how to register your works

· Songwriting as a career: what tools do you need?

· Introduction to the contemporary landscape of the music industry & modern music marketing

· How to prepare for songwriting camps

· How to synch your music

· Storytelling & personal branding

· Music Rights in the Digital World

· How to network effectively and pitch your work as a songwriter

· The functioning of the music markets in France, Portugal and Poland.

 

There will be open calls for workshops – information about them will be published on an ongoing basis on the project’s website and on Facebook.

 

In addition, workshop participants will have the opportunity to participate in individual consultations with mentors, within the framework of their on-call hours**, and participation in the educational component of the project will be additionally scored when applying for participation in songwriting camps.  

 

If you have any questions or concerns, feel free to contact us at registration@mexp.pl 

 

*The organizers shall make efforts so that all three events be organized offline, however due to the dynamic situation connected with the coronavirus pandemics and for the reasons of health and safety they reserve the right to change the formula of the events to the virtual one.

**There will be separate registrations for the sessions, on a first come, first serve basis. Details will be emailed directly to workshop participants once they have been completed.


We are officially launching the Music Creation & Songwriting LAB project!

On April 9th, at 3 PM., Eddie Schwartz himself will talk about the value of music and the importance of music creators for its development!


Eddie is a songwriter, record producer, and artist born in Toronto, Canada. Some of the artists who have recorded his songs are Joe Cocker, Pat Benatar, The Doobie Brothers, Donna Summer, Rascal Flatts, Robert Palmer, Paul Carrack, Carly Simon, among others. He served on the board of the Canadian CMO, SOCAN for many years, and as an advocate for creators has served as President of the Songwriters Association of Canada, President of Music Creators North America and he is the first non-European President of the International Council of Music Creators (CIAM). He is a recipient of the Order of Canada, and an inductee into the Canadian Songwriters Hall of Fame.

The event will take place on ZOOM, participation requires signing up.


Workshop: Songwriting as a career - what tools do you need? (DELTA)

On Friday, April 30th at 11:00 - 12:30 CEST, two Belgian songwriters Julien Joris and Benoit Leclercq, better known as the pop-group Delta, will present a workshop called: Songwriting as a career - what tools do you need? Signed to publisher / label BMG France, the prolific Julien and Benoit have numerous writing credits for artists such as Asa, Kimberose, Florent Pagny, Yannick Noah and many others. This workshop is a part of MC&S LAB program


In this session, Julien and Benoit will talk about how they got to where they are today, from young kids passionate about songs to writing for some of the biggest stars in Europe, while also going from strength to strength in their own performing careers. They’ll discuss their experiences, the way they work, their entourage, and how that all fits in with their lives. They will also take you through the technical side of constructing songs; what tools they use, building songs from the ground up. Make sure you sign up to join what will be a fascinating insight into the art of songwriting from two of the most exciting young talents in the business.

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DELTA’s debut album will be out this coming autumn. In the meantime, check out their latest singles here:
https://open.spotify.com/artist/3D7ENEgB9uIGox2uZTSL2R...
Socials:
https://www.facebook.com/deltaofficiel https://www.instagram.com/deltaofficiel/
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Workshop: Synch In Modern Music: An Introduction (Markus Linde)

On May 7th, at 11:00 CEST, Markus Linde will present a workshop: Synch In Modern Music: An Introduction. Markus, being a veteran of independent synch brokerage with a proven track record in the music business, will give you an insight into the structures, the processes, the people - and the opportunities in the music industry.

This workshop provides a basic introduction to Synch:
the different areas of film, television, and advertising, and how you want to approach them
the requirements, the considerations and the opportunities for a professional career in Synch
how can Synch be important for your career as a recording artist?
managers, publishers, labels, agents, societies: how are they important in Synch?

Get first-hand information and experience, that can help you with career-defining decisions.

 Markus Linde has been successfully running his thag’s agent imprint for some 16 years now. With a long professional history in the record business (marketing, A&R), publishing and artist management, he draws from experience and knowledge, as well as from a love of music. Markus is also a speaker on international conferences and consulting contributor to workshops and seminars. He is founding member and Project Leader of the Europe in Synch project, a MUSIC MOVES EUROPE Preparatory Action with the support of CREATIVE EUROPE.
The event will take place on ZOOM, participation requires signing up.

Link to registration:


https://biuro970071.typeform.com/to/ONaw7oyX

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Workshop: “Introduction to the contemporary landscape of the music industry & modern music marketing” (Nuno Saraiva)

MC&S Lab presents: 
“Introduction to the contemporary landscape of the music industry & modern music marketing” by Nuno Saraiva (SCL Agency). The workshop will take place on May 14th, at 11:00 CEST.

The music business ecosystem has grown more complex than ever before. The "3 Towers" of the Music Industry will be surveyed and discussed by Nuno Saraiva, from a historical perspective up to the present day tools required for navigating the modern music marketing and 21st century music world.

An introductory workshop session, presented by Music Moves Europe preparatory action project MC&S Lab, promoted by Music Export Poland together with CNM and Why Portugal, the session aims at explaining the common workflows - and revenue flows - of the main three sub-sectors of the music industry ecosystem: Recorded Music, Music Publishing, and Live; as well as how modern marketing and metrics tools have come to impact songwriters, publishers and labels in their goals of getting their music out to more people.

The workshop will be delivered via a presentation (aprox. 45 mins) followed by Q&A (aprox. 20 mins). 


The event will take place on ZOOM, participation requires signing up.


With over 20 years music industry experience in Canada, UK, and Portugal, Nuno Saraiva is the Executive Director of the WHY Portugal export office and music exchange platform, founded in 2016. Saraiva is also co-founder of Portugal’s first PRO conference and showcase Festival Westway LAB, which started in 2014, and is also the founding President of the AMAEI, the Portuguese Independent Trade Association, founded in 2012.
He is a Board Member of IMPALA, the European Music Companies Association in Brussels; and also Board Member of EMEE – European Music Exporters Exchange, in representation of WHY Portugal. 

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